startups as
Outbound.Marketing outbound.marketing
reservesupport:stock
contested · 2 tensions
- tier: support:stock · projection lens A reads support:stock (support); lens B reads projection (brand)
- stage: off · top100 one lens puts it in its top 100, the other does not (sketch R10: 68 shared, 32 each)
The two lenses (and any ledger statement) are kept side by side, not resolved. Most names carry one; it is a reading to explore, not an error.
What it is
| Tier | support:stock | Inferred · low · portfolio-lens-a.tsv (tier) | |
|---|---|---|---|
| Status | reserve | Inferred · low · lens A stage off, tier support:stock | |
| Product kind | — | no provenance | |
| Core noun | Deal | Inferred · low · seed rule: the unit noun of lens B abstraction V-deal (portfolio-lens-b.md §1) | |
| Buyer and position | Companies buying outbound as a managed motion | Inferred · high · portfolio-lens-b.tsv (icp_or_position) | |
| Closed set or journey | S20 [x].marketing single names | Inferred · low · portfolio-lens-a.tsv (set_or_journey) | |
| Abstraction | V-deal | Inferred · high · portfolio-lens-b.tsv (abstraction) | |
| Role (lens B) | projection | Inferred · high · portfolio-lens-b.tsv (role) | |
| Registrar | porkbun | Inferred · high · holdings ledger (domains repo, read-only) |
Its stack
Agents.Management API.Management Commerce.Vin Forecasts.Finance Visibility.Cloud Letters.Legal brands
╲ ╲ ╲ ╱ ╱ ╱
Data.Vin Management.Studio Emberhold.co brands
╲ │ ╱
Outbound.Marketing centre
│
APIs.Credit brands
╱ │ ╲
Searches.Dev Gigs.Loans MongoLake.Dev the abstractions
│
APIs.Finance the businesses
│
Headless.ly the abstractions
│
SaaS.Studio the abstractions
7 more nodes at these levels; see Neighbours.
Click any node to re-centre the stack on it; the trail above keeps the nesting. Each node's own page is one more click.
Neighbours
Same abstraction (V-deal)
API.ForSaleClosers.DealsAudience.ForSaleBookers.SaleClosers.AgencyClosers.SaleCreators.SaleGigs.SaleHeadless.MarketingReferrals.SaleSalesBuilder.DevSells.toSetters.SaleAnalytics.doBdr.doCadences.doChurn.doCommissions.doDeals.doEstimates.doOutbound.doOutreach.doProposals.doProspect.doQualify.doQuotes.doRenewals.doRevops.doRfps.doSdr.doSegment.doUpsell.doWinback.doAdcopy.ClickAdvertis.ngAPIs.PromoAPIs.SaleCallnotes.coCallsummaries.coClosers.Services +24 more
Listed by
no discovery view lists it yet
In logo rows
- APIs.Credit's row buildable
- Services.Dev's row buildable
- Agents.Management's row buildable
- API.Holdings's row buildable
Its logo row
- Data.Vin buildable
- Emberhold.co buildable
- Visibility.Cloud buildable
- Do.Enterprises buildable
- Commerce.Vin buildable
- APIs.Healthcare buildable
- Management.Studio buildable
- Driveway.Delivery buildable
Slices
in no slice
Relationships (12)
| from | verb | to | provenance | |
|---|---|---|---|---|
| Data.Vin | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits data/b2b/api | |
| Emberhold.co | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits svc/hitl/b2b/regulated/agentic | |
| Outbound.Marketing | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | APIs.Credit | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: business data by fits svc/b2b/agentic | |
| Visibility.Cloud | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits ui/b2b/scan/root | |
| Outbound.Marketing | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Services.Dev | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: powered by fits svc/b2b/agentic | |
| Outbound.Marketing | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Agents.Management | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: agents run on fits svc/b2b/agentic | |
| Do.Enterprises | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits svc/b2b/agentic | |
| Commerce.Vin | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits consumer/b2b/root | |
| APIs.Healthcare | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits api/b2b/regulated | |
| Management.Studio | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits ui/b2b | |
| Driveway.Delivery | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | Outbound.Marketing | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: outbound by fits b2b | |
| Outbound.Marketing | runs-on logo row: "Powering" / "Built on" (customer runs on supplier) | API.Holdings | Inferred · low · docs/plans/research/2026-10-24-builder-brands/logo-graph.tsvbuildable [row] buildable: entity back office by fits svc/b2b/agentic |
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