{
  "$id": "https://startups.as/serp.ng",
  "$type": "Name",
  "source": {
    "kind": "api.sb",
    "ns": "startups.as",
    "at": "2026-10-26T12:16:35.711Z",
    "note": ""
  },
  "name": {
    "$id": "https://api.sb/startups.as/names/serp.ng",
    "version": 2228,
    "domain": "serp.ng",
    "label": "Serp.ng",
    "tier": "namespace",
    "buyer": "SERP",
    "set": "S20 Word-forming / domain-hack namespace (ing, .ng, .at, com.se)",
    "abstraction": "B-web",
    "role": "projection",
    "status": "namespace seed",
    "registrar": "netim",
    "stage": "off",
    "provenance": {
      "tier": {
        "basis": "Inferred",
        "source": "portfolio-lens-a.tsv (tier)",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "role": {
        "basis": "Inferred",
        "source": "portfolio-lens-b.tsv (role)",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "status": {
        "basis": "Inferred",
        "source": "lens A tier namespace",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "abstraction": {
        "basis": "Inferred",
        "source": "portfolio-lens-b.tsv (abstraction)",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "set": {
        "basis": "Inferred",
        "source": "portfolio-lens-a.tsv (set_or_journey)",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "buyer": {
        "basis": "Inferred",
        "source": "portfolio-lens-b.tsv (icp_or_position)",
        "confidence": "med",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "display": {
        "basis": "Inferred",
        "source": "seed rule from the casing rules in docs/plans/2026-10-24-portfolio-stack-visualization.md; compound labels are open",
        "confidence": "low",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      },
      "registrar": {
        "basis": "Inferred",
        "source": "holdings ledger (domains repo, read-only)",
        "confidence": "high",
        "by": "agent:startups-as-seed",
        "at": "2026-10-25"
      }
    },
    "tensions": [
      {
        "field": "tier",
        "a": "namespace",
        "b": "projection",
        "scale": "namespace vs brand",
        "note": "lens A reads namespace (namespace); lens B reads projection (brand)"
      }
    ]
  },
  "stack": {
    "kind": "generated",
    "title": "Generated around Serp.ng",
    "levels": [
      {
        "label": "centre",
        "nodes": [
          {
            "domain": "serp.ng",
            "side": "spine",
            "door": false
          }
        ],
        "more": 0
      },
      {
        "label": "brands",
        "nodes": [
          {
            "domain": "headless.marketing",
            "side": "spine",
            "door": false
          }
        ],
        "more": 0
      },
      {
        "label": "brands",
        "nodes": [
          {
            "domain": "api.sb",
            "side": "spine",
            "door": false
          }
        ],
        "more": 0
      },
      {
        "label": "brands",
        "nodes": [
          {
            "domain": "startupbuilder.dev",
            "side": "spine",
            "door": false
          }
        ],
        "more": 0
      },
      {
        "label": "the factory",
        "nodes": [
          {
            "domain": "startups.management",
            "side": "door",
            "door": true
          },
          {
            "domain": "startups.studio",
            "side": "spine",
            "door": false
          }
        ],
        "more": 0
      },
      {
        "label": "the foundation · Do.Industries",
        "nodes": [
          {
            "domain": "saas.studio",
            "side": "door",
            "door": true
          },
          {
            "domain": "saas.dev",
            "side": "left",
            "door": false
          },
          {
            "domain": "monthend.finance",
            "side": "left",
            "door": false
          },
          {
            "domain": "objects.do",
            "side": "spine",
            "door": false
          },
          {
            "domain": "services.do",
            "side": "right",
            "door": false
          },
          {
            "domain": "workers.do",
            "side": "right",
            "door": false
          }
        ],
        "more": 0
      }
    ],
    "edges": [
      {
        "a": "serp.ng",
        "b": "headless.marketing",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "headless.marketing",
        "b": "api.sb",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "api.sb",
        "b": "startupbuilder.dev",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startupbuilder.dev",
        "b": "startups.studio",
        "kind": "line",
        "backed": true,
        "verb": "made-by",
        "basis": "Inferred"
      },
      {
        "a": "startups.studio",
        "b": "saas.dev",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startups.studio",
        "b": "monthend.finance",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startups.studio",
        "b": "objects.do",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startups.studio",
        "b": "services.do",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startups.studio",
        "b": "workers.do",
        "kind": "line",
        "backed": true,
        "verb": "runs-on",
        "basis": "Inferred"
      },
      {
        "a": "startups.management",
        "b": "startups.studio",
        "kind": "door",
        "backed": true,
        "verb": "door-of"
      },
      {
        "a": "saas.studio",
        "b": "saas.dev",
        "kind": "door",
        "backed": true,
        "verb": "door-of"
      }
    ],
    "text": "                                                                           Serp.ng                                                        centre\n                                                                              │\n                                                                     Headless.Marketing                                                   brands\n                                                                              │\n                                                                           API.SB                                                         brands\n                                                                              │\n                                                                     StartupBuilder.Dev                                                   brands\n                                                                              │\n                                         Startups.Management ───────── Startups.Studio                                                    the factory\n                                                         ╱             ╱      │      ╲             ╲\n   SaaS.Studio ──────────────── SaaS.Dev                MonthEnd.Finance Objects.do    Services.do                 Workers.do             the foundation · Do.Industries"
  },
  "relationships": [
    {
      "$id": "https://api.sb/startups.as/relationships/runsOn--serp.ng--headless.marketing",
      "version": 4132,
      "from": "serp.ng",
      "to": "headless.marketing",
      "verb": "runs-on",
      "why": "sb def serp.ng: built on functions/marketing [low]; headless.marketing is its preferred provider [medium]",
      "sources": [
        "docs/plans/research/2026-10-24-builder-brands/logo-graph.tsv"
      ],
      "confidence": "low",
      "basis": "Inferred",
      "truth": "buildable",
      "predicate": "logo row: \"Powering\" / \"Built on\" (customer runs on supplier)",
      "retracted": false,
      "by": "agent:startups-as-seed",
      "at": "2026-10-25"
    },
    {
      "$id": "https://api.sb/startups.as/relationships/listedBy--serp.ng--api.qa",
      "version": 4133,
      "from": "serp.ng",
      "to": "api.qa",
      "verb": "listed-by",
      "why": "sb def serp.ng: checked by functions/quality [low] — targets.jsonl relates it to api.qa and lists quality among its functions; its machine faces are graded like every API's.",
      "sources": [
        "docs/plans/research/2026-10-24-builder-brands/logo-graph.tsv"
      ],
      "confidence": "high",
      "basis": "Inferred",
      "truth": "runs today",
      "predicate": "logo row on a catalog venue (listed by)",
      "retracted": false,
      "by": "agent:startups-as-seed",
      "at": "2026-10-25"
    }
  ],
  "neighbours": {
    "sameAbstraction": [
      "browse.do",
      "browser.do",
      "browsers.do",
      "fetch.do",
      "research.do",
      "scraper.do",
      "scrapers.do",
      "brows.ng",
      "crawl.ng",
      "cua.report",
      "fetch.ng",
      "luminati.group",
      "scrap.ng"
    ],
    "listedBy": [
      "api.qa"
    ],
    "logoRowsIn": [
      {
        "row": "headless.marketing",
        "truth": "buildable"
      }
    ],
    "logoRow": [],
    "slices": []
  },
  "card": null,
  "links": {
    "page": "https://startups.as/serp.ng",
    "apiSb": "https://api.sb/startups.as/names/serp.ng",
    "startupCard": "https://api.sb/serp.ng"
  }
}